I love my coffee. Everyone who knows me knows that. My daughter is a barista and has studied, and continues to study, the art, the history, the science of coffee- from the plant to harvesting, roasting and grinding.

fairtrade-labelSomewhere along the line I learned about Fair Trade…and fair Trade Coffee. I was shocked. I truly had no idea about the coffee that I consumed and where it had come from and under what conditions. I won’t bore you to a glassy eyed state if you’re not interested…but if you love real coffee (and chocolate) and you want to know more, then I urge you to visit the Fair Trade Campaign and to support Fair Trade products.

Fair trade is an organized social movement and market-based approach that aims to help producers in developing countries and promote sustainability. The movement advocates the payment of a “fair price” as well as social and environmental standards in areas related to the production of a wide variety of goods. It focuses in particular on exports from developing countries to developed countries, most notably handicrafts, coffee, cocoa, sugar, tea, bananas, honey, cotton, wine, fresh fruit, chocolate and flowers.

Other links
Fair Trade Association
Fair Trade and the Coffee Campaign
Checkout fair Trade

If you can’t view the video above, you can view it here.
and if you’re a little more interested, view this one as well.